Senior Value Analyst

Can you show Google Analytics who’s boss? Can you work customer data into unbelievable marketing insights all while creating a rock solid strategic plan and client presentation? If so our Value Analytics Team wants to talk to you! We are expanding and need one great individual to work with our SEM Specialist and Demand Generation team to define and quantify PPC/SEM endeavours for current & prospective clients. If interested in this opportunity as a Senior Value Analyst please email jobs@digitalcement.com.

If you’re right for the job, you can:

• Provide delivery of measurement and analytics services related to search & digital marketing campaigns:
  • Lead measurement plan development for client paid search campaigns
  • Support technical set up of web analytics tools to ensure data is being captured accurately
  • Lead analysis, reporting and insights for client paid search campaigns with ability to apply traditional analytics concepts (e.g. customer segmentation, campaign ROI analysis, customer lifetime value analysis)
  • Partner with Search Engine Marketing specialists to turn insights into campaign optimization strategies
• Present both proposals and final results to client teams and internal teams
• Provide ad hoc analytical support for existing client teams or for new client opportunities
   

We want to hear from you if you also have:

• 2-5 years of experience in consulting/agency environments (either in a mainstream consulting group or in a marketing services group) or in another analytical environment.
• Minimum 2 years experience with web analytics and analyzing paid search campaigns, including a high level of proficiency in Google Analytics (certification is an asset) or related web analytics tools
   

Interested? Drop us a line or check us out at www.digitalcement.com or email us at jobs@digitalcement.com.